One reason to hire an event planner is that they take the stress of putting an event together off you. But that depends on if you hire the right one especially since you don’t want to bear the extra burden of running after your event planner instead of focusing on other aspects of your event. The question then is: How do you know the right event planner? And what qualities should the right event planner possess? We’ve got the answer! In this article, we share 7 things you should look out for when searching for an event planner. Read on

1. Experience

While experience is not always the best teacher, it remains an important pointer to what an
event planner can do. It does not have to be 5 to 15 years of formal experience either, just
enough experience in putting successful events together. Look at their past jobs (website and
social media are good places to search) and ask for feedback from customers they have worked with before to get an idea of what they can do for you. If they hit all the right notes in terms of experience then they are a possible candidate you want to work with. But don’t make a decision till you consider the other factors below.

2. Communication

What is your preferred communication style and what is theirs? How often and how will
updates be shared? If you prefer daily or weekly updates it might be difficult to work with an
event planner who only updates you when there is a need to.

3. Professionalism

Though you may not get a full picture of this at first contact but the little things add up when it
comes to professionalism. How fast did the event planner reply or behave at your first contact?
Did you have to keep prompting them before you got a response? Did they address your queries accurately? Did you get a feeling that they knew what they were doing? Reach out to 1 or 2 past clients, if possible, and ask them how working with the event planner was.

4. What are they offering?

Since saving time and being smart are probably part of why you are hiring an event planner it is necessary to know exactly what your event planner is bringing on board. Are there restrictions to what their service covers? What add-ons are they offering? Be very clear on what it is they are offering so you can decide whether you want to work with them or not.

5. Creativity

If there’s one thing an event planner should be it’s creative and bursting with ideas from the
very first contact call or discussion with them. Especially if you don’t want your event to follow
some recycled wheel or be boring. Asides from your first contact, other ways to know if an event planner is creative is from past jobs, and of course their game plan for your own event.

6. Flexibility

No event planner wants a client that will keep changing plans or tacking things on, but it is also necessary that whichever event planner you are working with can accommodate changes to a reasonable extent. They should leave room for additional requests or substitutions up to an
agreed-upon number and they should be open to your suggestions and ideas too. Flexibility is a must-have for an event planner.

7. Attention to Detail

Paying attention to details is a key competency for event planners. No detail should be too big or small for them and your event must not flop because they missed something. A good way to know an event planner pays attention to detail from your first meeting with them. Did they
catch the important things you said and were they able to infer from things unsaid to determine your vision for your event? If yes, they might just be the event planner you need.


Getting an event planner with these 7 attributes might be tough but they are surely available
and a great fit is Coco Cabana! We have experience planning and executing unforgettable events and we would love to work with you to bring your event vision to life. You can send us an email at or call us on 832 245 5077. We can’t wait to serve you!